The South African abalone export council intends to be a recognized council in the global abalone sector and a leader within the South African aquaculture industry.
How we promote South African Abalone
🌀 Educating consumers and the trade about South African abalone: the species, the country, and the product.
🌀 Establishing South African abalone as a premium, high-quality product so that producers can maximise abalone value.
🌀 Assisting our members to create and establish their own brand in key markets and to leverage on our awareness work on South African abalone.
Our Values
Exclusivity
Marketing South African abalone so it is recognised for its long-standing prestige and uniqueness.
Reliability
Ensuring that our mandate lives up to the excellence of our product.
Responsibility
Being accountable and responsible to all our members, and to pursue long-standing mutually beneficial relationships.
Sustainability
Making a meaningful impact and contribution towards an equitable, profitable and sustainable industry.
The South African Abalone Export Council undertakes a wide range of Market Development activities
Facilitate
Export Growth
Participating at international trade shows, exhibitions and conferences.
Sharing of global market research, insights and trade statistics through a members only newsletter.
Assisting members with Government initiatives and trade support.
Export
development
Provide market access resources to assist members with export strategy development.
Marketing and Communications Hub.
Generic promotions and brand building
Promoting both the generic South African brand and individual member brands.
Networking and facilitating trade leads and opportunities.
Endorsed Export Council For The Sector
Accessing financial support schemes for members.
Facilitate
Export Growth
Participating at international trade shows, exhibitions and conferences.
Sharing of global market research, insights and trade statistics through a members only newsletter.
Assisting members with Government initiatives and trade support.
Generic promotions and brand building
Promoting both the generic South African brand and individual member brands.
Networking and facilitating trade leads and opportunities.
Export
development
Provide market access resources to assist members with export strategy development.
Marketing and Communications Hub.
Endorsed Export Council For The Sector
Accessing financial support schemes for members.